Crazy Rich Logistics

It is no secret that we have seen (more than once) and LOVED Crazy Rich Asians. What is not to love? Sweeping views of Singapore, beautiful Asian representation (long overdue), stellar acting, universal themes and over-the-top events! Those crazy rich events got us thinking, what would it take to produce a bachelor party on a cargo ship? (Doesn't everyone think logistics while snacking on popcorn?)

Haven't seen the movie and don't know what we are talking about? It's all good. What do most movies centered around a wedding have? A crazy Bachelor Party. With "Crazy Rich" in the movie title, we knew this would be unforgettable. The photo above shows how crazy you can go if you have the imagination and the budget! While the party in this film was actually created on a parking lot, it certainly got us thinking...

The average length of a cargo ship is 400m with a width of roughly 59m (Picture ~8 football fields). Can you imagine all of the fun you could pack into that space? Pools, a Rolls Royce DJ booth, a casino, climbing wall, basketball courts, dance floors, the opportunities really are endless. But what does a planner think of? Where is the kitchen? Where are guests sleeping? What are the emergency evacuation plans? What is the legal capacity? What permits are needed in the South China Sea? Who is cleaning up all of the confetti? Are guest arriving by yacht or chopper? Do our radios work out there? How many days in advance can we deliver to the ship? What are the insurance requirements? Seriously, we could go on and on.

One thing is certain, it is not a good idea to let your client shoot fireworks from the deck! Don't get the reference? See Crazy Rich Asians NOW!

Go see the #1 movie in America already!
-Team PARTNER

Photo Credit: NYPost, mustsharenews, @funnyasiandude

#TeamPARTNER

A little over a year ago (July 19th, 2017 to be exact) we made the rebranding leap to PARTNER Productions. Since we get asked a lot - we are the same team, we didn’t get acquired, we didn’t join with another company, we simply changed our name. So how has the year gone? Have we turned event production on its head (kinda like the photo above)? 

The first year as PARTNER (and fifth year in business) was filled with international events leading to some great partnerships (we see you Chefs!), a growing #teamPARTNER with a new office space, some amazingly creative ideas and so much more. Seriously, this fifth year has exceeded all of our expectations and we certainly can't wait to put so many more exciting years on the books!

We have said it before and will continue to say it again - thank you to each and every one of you that have become a part of #teamPARTNER. From a friendly email to laughs after a boxing class to an Insta follow, we appreciate every one of you and love having you on this journey with us!

HAPPY ANNIVERSARY TO US! 
-Team PARTNER

PARTNER X WENYC

As a minority and women-owned business, supporting other women is very important to us. From mentoring to producing events that help empower women entrepreneurs, #teamPARTNER is all about girl power. *Cue the Spice Girls music now*

We brought this passion to two recent conferences we produced for WENYC, an initiative based out of the New York City Department of Small Business Services. Keynotes, morning sessions, and one-on-one counseling filled up the itinerary for the first conference, held at NYU Kimmel Center for University Life. Women entrepreneurs had the opportunity to hear Author Dorie Clark speak before learning about crowdsourcing then attending a one-on-one credit counseling. All under one roof! Did we mention, childcare was provided?!? 

The second conference was more intimate, allowing women from all stages of entrepreneurship to get to know and work with one another on their business. After an impassioned speech from OwnersUP Co-founder, Tanya Alverez, groups formed to create and share successful business goals. These mini workshops, each facilitated by someone from the OwnersUp team, provide valuable insight on proper goal prioritization and action plan creation.

We are lucky enough to live in the best city in the WORLD for Women entrepreneurs and we will continue to do our part to keep it that way. Singing Spice Girls while we do it!

Support your local Entreprenuers! 
-#teamPARTNER

Photo Credit: PARTNER, Agora Photography

PARTNER Loves Color

It is true, #teamPARTNER loves color! Which is why our eyes were happy to see Bizbash's VidCon 2018: 26 Colorful Ways Brands Targeted Generation Z. Interactive photo ops were abundant from relaxing lounges to branded photo booths. Did we have favorites? Of course! 

We are a sucker for blue (especially Cobalt!). Facebook's blue thumbs-up photo op caught our eye (see above), taking the Like icon to a whole new level. If blue isn't your color, 3D emoji rooms were next door from haha to angry to satisfy photo needs.

We have to admit we have thought about getting PARTNER wallpaper for the office. MTV's Cribs activation now has us convinced (see below)! 

Photo ops are great but sometimes you need to relax. Snapchat's creator lounge was a greenery colorful oasis for meetings and networking (see below). Who doesn't want to network in a hammock?

While color is important, please remember to use it wisely. Stay true to your brand. Especially if that means getting branded wallpaper!

Live colorfully!
-Team PARTNER 

Photo Credit: BizBash

Experiential Meets Anime

What do a giant unicorn, blue wigs and larger-than-life anime characters have to do with a recent event #teamPARTNER produced? Knowing these items are proudly displayed in our client's China headquarters meant we needed to bring it during our brainstorming session. So how do we top a giant unicorn? A colorful interactive evening, that is how!

Why should the cosplayers have all the fun? During cocktail reception, guests could choose a wig from any color of the rainbow - bringing them one step closer to become a walking anime character (pictured below). 

Caricature artists were onsite to make guests' cosplay fantasies even more of a reality (see below). Guests took home small original works of art showing what they would look like as their own ultimate anime character, colorful hair color and all!

Guests feeling artistic created their own anime scene with the help of their escort cards. Attached to an assortment of colorful paint pens, guests drew on a large branded step and repeat. The step & repeat started black & white, waiting for guests' creativity. See the results below.

While every PARTNER client may not have giant unicorns in their lobby, every client has specific visions, diverse personalities, and distinct interests. We love to incorporate these elements to see our clients and their guests engaging with each other and in lively activations we create.

So grab a wig and have some fun!
-Team PARTNER

p.s. see more photos from this event here